Purple Pink is an e-commerce website, in the women fashion niche, owned by Sushil Singh.
Sushil asked me to build a website for his local business so that he could reach out to a bigger audience online. He wanted a website that would wow the customer on the first look. He showed me some reference websites and gave his own ideas on how he wanted to design the website.
My main challenge here was to create a beautiful website, that would load fast even if filled with a lot of product images. Using Caching and lazy loading, the website completely loads in less than 3 seconds and provides a rich user experience.